How do I start using the app and promote my loyalty program?

It’s easy! As soon as you create your profile in BonusQR and set up your loyalty program, you can start right away. In the PROMOTION section, you’ll find flyers and stickers with your QR code. When customers scan it, they’ll see your loyalty offer and can join your club with just one click. All instructions are easy to understand – they appear both in the app and on the printed flyers. Don’t forget to share your loyalty program on social media and your website. You’ll find a special link in the same section, which you can use to promote your loyalty offer online.

How do I choose the right structure for my loyalty program?

Always start by choosing one main loyalty program – something long-term that works for every visit and is interesting for most customers. Good choices are Points or Cashback, because they let you reward all customers every time they come. Then, add an onboarding reward – a gift for new members when they join your loyalty club. The first step is always the hardest, so a special welcome bonus helps a lot. Finally, make your program fun and playful! Add gamification elements like: Stamp collection Rewards for spending a certain amount Surprise wins Birthday gifts This mix keeps customers engaged and happy to come back.

What are the most common mistakes to avoid?

Your loyalty program should be simple, clear, and easy to join. Use an app with quick sign-up, the option to save the loyalty card to Apple or Google Wallet, and even let customers join without downloading anything—like with BonusQR. Make sure your program is: Easy to understand – no complicated rules. Transparent – no hidden conditions. Motivating – rewards should feel worth it. Examples: Every 10th coffee free Cashback from each payment 2 points for every €1 spent Set rewards that are interesting for all types of customers. Need help choosing the right loyalty setup for your café or business? Try a free consultation with the BonusQR team!

How can I gamify my loyalty program?

Use modern and fun technology to make your loyalty program exciting. BonusQR is an app that automatically gets your customers involved. Gamified loyalty programs—like collecting stamps, tracking visits, or spending milestones—make customers feel rewarded for their effort. People love the feeling of unlocking a reward! The app shows them their current progress and what rewards they can get next. That way, they feel like part of a game. You can also set up random prizes—and you’ll see how happy your winners are!

What types of loyalty programs are available?

Loyalty programs offer many ways to reward and motivate customers to visit more often. The most popular types are: Points Program – Customers collect points with every purchase and later exchange them for rewards. Cashback – Customers get credit after each purchase, which they can use to pay for future orders. Stamps – Customers collect stamps for specific items (like coffee), and after a set number, they get one free. Besides the main loyalty programs, it’s a good idea to add extra, fun options so customers feel it's really worth joining your loyalty club. Some great ideas are: Reward for spending a certain amount, Welcome bonus for signing up, Special offers only for loyal customers, Visit rewards, Birthday gifts, Random surprise rewards These extras make your loyalty program more exciting and enjoyable!