Coupon Management

Loyalty system feature:

Coupon Management Software, Built Into Your Loyalty App

Create, customise and hand out digital coupons as rewards — set your own rules and let customers collect and redeem them right inside your loyalty app.
Start using loyalty system for FREE

Set custom coupon rules

Manually add coupons as rewards

Notification of obtained coupon

Preview of a feature - Coupon Management:

Digital coupons for every kind of reward

Discount coupons

Reward customers with a percentage or fixed discount they redeem on their next visit.

Free item rewards

Give a free product or service as a coupon when customers hit a points or visit goal.

Welcome coupons

Greet new members with a welcome coupon to get them through the door the first time.

Milestone rewards

Celebrate loyal customers with special coupons tied to visits, spend or a birthday.

Want to launch a loyalty program for your business?
Set it up in just a few minutes!

Loyalty feature Coupon Management - suitable for:

Coupon dashboard

Manage every coupon from one dashboard

Create a coupon, set the rules and customise how it looks — all from a single dashboard. See your active coupons at a glance and add new ones whenever you want to give customers a reason to come back.

  • Create and edit coupons in a few clicks
  • Set custom rules for how each coupon works
  • Customise the look of every voucher
  • Add coupons manually as one-off rewards
Get started free
Tablet showing a BonusQR loyalty app coupon management dashboard with colourful voucher cards

Other features

Best loyalty programs for Coupon Management

Stamp Card Loyalty Program
Points Loyalty Program
Cashback Loyalty Program
Reward for spent Loyalty Program
Reward for visit Loyalty Program
Fixed Discounts Loyalty Program
Reward for sign-up Loyalty Program
Special occasion Loyalty Program
01. Loyalty module

Virtual Stamps Card

The stamp card loyalty module in a loyalty application rewards customers with virtual stamps for each purchase, unlocking discounts or free items as they collect stamps. This digital system enhances engagement, boosts customer retention and offers convenience and easy tracking.

02. Loyalty module

Collecting Points

The Collecting Points loyalty module allows customers to earn points based on their purchases, with the flexibility to define the value of each point (e.g., 1 point = $1). You can set up a variety of items or rewards that customers can redeem with their accumulated points.

03. Loyalty module

Tiered Cashback

The Cashback loyalty module rewards customers with a percentage of their purchase amount back as credit for future use. You can customize the cashback value or set up a tiered cashback system, where customers earn higher cashback percentages as they spend more.

04. Loyalty module

Reward for Spend

The Reward for Spend loyalty module encourages higher spending by granting customers a coupon each time they reach a defined spending threshold (e.g., $50). This strategy motivates repeat purchases and gives customers a tangible goal to work toward, increasing overall engagement and sales.

05. Loyalty module

Reward for Visit

With the Reward for Visit loyalty module, customers receive a reward after a certain number of QR code scans during their visits. For example, after 5 visits, they unlock a coupon. This system promotes frequent returns and helps build a consistent customer base.

06. Loyalty module

Fixed Discounts

The Fixed Discounts loyalty module allows you to assign specific discount rates to different customer groups. For example, VIP members may receive a 10% discount on all purchases. This approach lets you personalize rewards, recognize loyalty, and incentivize upgrades to higher tiers.

07. Loyalty module

Onboarding Promo

The Onboarding Promo module gives new users an instant incentive by providing a one-time coupon after registration. This welcome gift helps convert signups into active users by giving them a reason to make their first purchase quickly.

08. Loyalty module

Special Occasion

The Special Occasion loyalty module enables you to surprise your audience with a one-time coupon on selected holidays or celebrations (e.g., birthdays, Valentine’s Day, or store anniversaries). It adds a personal touch and strengthens emotional connections with your brand.

Why loyalty coupons keep customers coming back

Instant notifications

Customers are notified in the app the moment they earn a coupon, so it never goes unnoticed.

Fill quiet periods

Hand out timely coupons to bring customers in on your slower days and hours.

Reward the right people

Tie coupons to points, visits or credit so the right customers get the right reward.

Build lasting loyalty

Personalised rewards give customers a real reason to choose you again and again.

Coupon management lets you create, customise and manage digital coupons as rewards inside your loyalty program. Tie them to points, visits, credit or a welcome bonus, set your own rules, and add coupons manually whenever you want to reward a customer.

For your business, coupons drive immediate visits, fill quiet periods and add a little urgency. Because everything lives in the app, customers are notified the moment they earn a coupon and just show it at the counter to redeem.

Want to launch a loyalty program for your business?
Set it up in just a few minutes!

Any questions? Check out the FAQ

You can use the BonusQR loyalty program for free, and you’ll usually see results within the first 2 weeks. It depends on your business type and how attractive your loyalty offer is.

Thanks to detailed statistics, you’ll see if new customers are joining each month and how many returning customers are coming back. If people are returning, your loyalty program is working well. Your next step is to help your loyalty club grow.

If you want to unlock even more features, you can choose a paid plan for €19 or €69 per month. This gives you access to tools like push notifications, special coupons, early access sales, and more – which can help boost customer engagement even faster.

Paper cards are nice and physical – customers can start using them right away, even without joining a loyalty program. But they are not very effective. Many customers lose them after one visit or forget them in another bag. That means no points – and you can’t send them reminders or special offers.

Digital loyalty cards are always in the customer’s phone, so they never forget them. They can always see their current points, and they can receive updates, birthday coupons, and special offers – all of which motivate them to come back.

The only small disadvantage of digital cards is that customers need to create an account to use them. But with BonusQR, they can register in just one click – quick and easy!

With BonusQR, you get a list of your loyal customers, including the nicknames they choose in the app. You can also see their visit history, collected points, and used coupons.

All customer data is protected and GDPR compliant. We do not show email addresses to businesses, and we only send notifications to customers about important or helpful updates—like earned rewards, upcoming coupon expiry, or new offers from your café.

Thanks to BonusQR, you can stay in touch with your customers, while keeping their privacy safe.

Your loyalty program should be simple, clear, and easy to join.

Use an app with quick sign-up, the option to save the loyalty card to Apple or Google Wallet, and even let customers join without downloading anything—like with BonusQR.

Make sure your program is:
Easy to understand – no complicated rules.
Transparent – no hidden conditions.
Motivating – rewards should feel worth it.

Examples:
Every 10th coffee free
Cashback from each payment
2 points for every €1 spent

Set rewards that are interesting for all types of customers.

Need help choosing the right loyalty setup for your café or business?
Try a free consultation with the BonusQR team!

It’s easy! As soon as you create your profile in BonusQR and set up your loyalty program, you can start right away.

In the PROMOTION section, you’ll find flyers and stickers with your QR code. When customers scan it, they’ll see your loyalty offer and can join your club with just one click. All instructions are easy to understand – they appear both in the app and on the printed flyers.

Don’t forget to share your loyalty program on social media and your website. You’ll find a special link in the same section, which you can use to promote your loyalty offer online.

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Want to launch a loyalty program for your business?
Set it up in just a few minutes!