Onboarding Promotion
Welcome new customers to your loyalty club
Encourage customers to join your loyalty club by offering them an exclusive onboarding reward. Once they register, they receive a special coupon with a discount or product offer. This unique offer is shown only to new customers and can be used just once, motivating them to take that first step towards loyalty rewards.
Invite New Customers
Exclusive Coupon
One-Time Gift
What is a welcome offer for new customers?
A welcome offer is a small gift that new customers get for joining your loyalty program – for example a free coffee or a discount on their first bill. It gives people a reason to sign up today instead of “next time”.
In BonusQR this program is called Onboarding Promotion. The welcome card is shown to customers who are new to your program. Right after they sign up, they receive the welcome coupon in their account and by e-mail, and staff redeem it by scanning the coupon’s QR code.
- Shown only to new customers
- Each customer receives it only once
- Part of the Free plan

What can be set up in the loyalty program Onboarding Promotion?
Define the Reward
Offer a welcome gift, like a free drink or discount, to encourage new customers to join your loyalty club.
Customize the Coupon
Create a coupon with a clear name and any specific conditions, like an expiration date.
Add Motivation
Include a catchy message to encourage customers to take action and join your loyalty program.
Why welcome new customers with an offer
The first visit decides whether a customer comes back. A welcome gift makes that first step easier.
More sign-ups
A concrete gift is the clearest answer to “why should I join?” – customers see what they get before they sign up.
A reason to return
With a valid coupon in their account, new customers have a reason to come back, and you can set how long it stays valid.
Only for new customers
The welcome card disappears for customers who already have visits, so regulars don’t receive it again.
Fully automatic
BonusQR issues the coupon right after sign-up and sends it by e-mail. Staff only scan it when it is used.
Builds your customer list
Every new member becomes a contact you can reach later with news and offers.
A perfect start for every program
Add the welcome coupon to a stamp card, Reward for Visit or any other main program in the same offer.
Related loyalty programs and features
Customer’s perspective of
Onboarding Promotion - loyalty module
- New customers immediately see your welcome reward and are motivated to register in your loyalty club.
- After joining, a unique digital coupon with your welcome gift is automatically added to their profile.
- Customers can use their reward right away and start collecting points in your other loyalty programs.
How will your employees see the
loyalty program: onboarding promotion
- Easy Coupon Redemption: Staff simply scans the customer’s onboarding coupon to apply the welcome reward instantly.
- See Coupon Details: During the scan, staff clearly sees what discount or gift is included in the customer’s onboarding reward.
- Personalized Service: Staff also sees the customer’s name, allowing for a friendly, personal greeting and thank you.
Manager’s view of
Onboarding Promotion
- Customer Details: See when the onboarding coupon was used and full visit history with points.
- Growth Tracking: Monitor new vs. returning customers with time filters and clear stats.
- Full Customer List: Get a complete list with visit data and loyalty charts.
Welcome coupon compared with a fixed discount and special occasions
Three add-ons that work well together – each one targets a different moment.
Fixed discount
A percentage discount all members get on every visit.
- ✓A benefit on every visit
- ✓Optional happy hour
- −Not aimed specifically at new customers
Welcome coupon
A one-time coupon new customers receive right after signing up to your loyalty program.
- ✓Gives people a reason to join today
- ✓Shown only to new customers
- ✓Used once, then it disappears
Special occasion
Automatic coupons for the customer’s birthday and days such as Valentine’s Day or Halloween.
- ✓Brings customers back on a set date
- ✓Repeats every year
- −Available on the Premium plan
| Comparison | Fixed discount | Welcome coupon | Special occasion |
|---|---|---|---|
| Who gets it | All members | New customers only | Customers who have visited you |
| When | On every visit | Right after sign-up | On the day or in advance |
| How often | Every time | Once per customer | Every year |
| Plan | Free | Free | Premium |
Where a welcome offer works well
Anywhere new customers walk in and you want them to come back.
Loyalty program Onboarding Promotion - suitable for industries
Why Do You Need a Loyalty App?
- Increase Repeat Visits
- Enhance Sales & Customer Spend
- Gain access to powerful features
Loyalty Programs
Choose the loyalty program that fits your business. Points collection, Stamps, Cashback, Rewards for regular visits, Discounts, Coupons ...
– it’s all up to you!
Analytics & Insights
Get to know your customers better. Track visit history, see which offers perform best, and identify your most loyal customers. Build your database and watch your business grow!
Push & Email Notifications
Stay on your customers’ minds. Send them regular updates and news, special discount coupons, or request feedback after repeat visits.
Coupons & Surprises
Automate promo coupon distribution for special occasions – Birthdays, Valentine’s Day, Children’s Day... Or boost sales with pre-sale coupon offers.
Important features of the loyalty application
Frequently asked questions about the welcome offer
What business owners most often ask before they start.