Loyalty application for
Grocery store

Loyalty programs offer many ways to reward and motivate customers to visit more often. The most popular types are:
Points Program – Customers collect points with every purchase and later exchange them for rewards.
Cashback – Customers get credit after each purchase, which they can use to pay for future orders.
Stamps – Customers collect stamps for specific items (like coffee), and after a set number, they get one free.

Besides the main loyalty programs, it’s a good idea to add extra, fun options so customers feel it's really worth joining your loyalty club. Some great ideas are: Reward for spending a certain amount, Welcome bonus for signing up, Special offers only for loyal customers, Visit rewards, Birthday gifts, Random surprise rewards

These extras make your loyalty program more exciting and enjoyable!

Your loyalty program should be simple, clear, and easy to join.

Use an app with quick sign-up, the option to save the loyalty card to Apple or Google Wallet, and even let customers join without downloading anything—like with BonusQR.

Make sure your program is:
Easy to understand – no complicated rules.
Transparent – no hidden conditions.
Motivating – rewards should feel worth it.

Examples:
Every 10th coffee free
Cashback from each payment
2 points for every €1 spent

Set rewards that are interesting for all types of customers.

Need help choosing the right loyalty setup for your café or business?
Try a free consultation with the BonusQR team!

Always start by choosing one main loyalty program – something long-term that works for every visit and is interesting for most customers. Good choices are Points or Cashback, because they let you reward all customers every time they come.
Then, add an onboarding reward – a gift for new members when they join your loyalty club. The first step is always the hardest, so a special welcome bonus helps a lot.
Finally, make your program fun and playful! Add gamification elements like:
Stamp collection
Rewards for spending a certain amount
Surprise wins
Birthday gifts
This mix keeps customers engaged and happy to come back.

Paper cards are nice and physical – customers can start using them right away, even without joining a loyalty program. But they are not very effective. Many customers lose them after one visit or forget them in another bag. That means no points – and you can’t send them reminders or special offers.

Digital loyalty cards are always in the customer’s phone, so they never forget them. They can always see their current points, and they can receive updates, birthday coupons, and special offers – all of which motivate them to come back.

The only small disadvantage of digital cards is that customers need to create an account to use them. But with BonusQR, they can register in just one click – quick and easy!