VIB Status Sephora
A shopper walks into Sephora for one lip gloss and leaves talking about points, status, and early ac...
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Business
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What are loyalty schemes and how do they work?
Loyalty schemes are structured marketing programmes that reward customers for repeat purchases and...
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Business
Loyalty Program for Salons: The 2026 Resource Guide to Client Retention
Did you know that 65% of new salon clients never return for a second visit? According to the Meevo 2...
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Business
Mastering Advertising for Food Trucks in 2026
The truck is clean. The food is good. Service is fast. Yet the same problem keeps showing up every w...
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Business
Customer retention strategies for small business: 2026 guide
Customer retention strategies for small businesses are proven methods to increase repeat business a...
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Business
Dining Rewards Program: Your 2026 Launch Guide
A small café can serve excellent coffee, train staff well, keep the room spotless, and still lose mo...
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Business
Digital Rewards for Barbershops: A 2026 Case Study in Customer Retention
Barbershops saw a 17% decline in new guest visits recently, which is the steepest drop in the beauty...
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Business
Optimising loyalty promotions 2025: your practical guide
Loyalty promotion optimisation is the process of refining reward structures, targeting, and messagi...
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Business
What Is a Clubcard? Boost Your Small Business in 2026
The same customers keep walking through the door. A café owner recognises the morning flat white ord...
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Business
Points-based loyalty workflow: a practical SME guide
A points-based loyalty workflow is a structured process where your business rewards customers with...
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Business
