Toast Loyalty is the loyalty program of the Toast restaurant platform, sold as an add-on to a Toast subscription. BonusQR is a loyalty app that works next to any till: guests keep their card in Apple Wallet or Google Wallet, and staff scan it with a phone or tablet.
The same 23 features for both products. A tick where the product has it, a cross where its own website shows it does not.
14 features are not stated on the other provider’s website
| Feature | BonusQR | Toast Loyalty |
|---|---|---|
| Price and setup | ||
| Free plan, not just a trial | Yes | No |
| Works with any till, no POS needed | Yes | No |
| Points added automatically by the POS | Custom project | Yes |
| API for developers | Yes | Not stated |
| The customer’s card | ||
| Card in Apple Wallet | Yes | Not stated |
| Card in Google Wallet | Yes | Not stated |
| Customers join without downloading an app | Yes | Yes |
| Loyalty programs | ||
| Stamp card | Yes | Yes |
| Points | Basic | Yes |
| Cashback | Yes | Not stated |
| Tiers and VIP levels | Basic | Yes |
| Referral rewards | Premium | Not stated |
| Birthday rewards | Premium | Yes |
| Welcome reward for new members | Yes | Not stated |
| Marketing | ||
| Push notifications and news | Basic | Not stated |
| SMS marketing | No | Not stated |
| Location-based notifications | Basic | Not stated |
| Feedback and Google review requests | Basic | Not stated |
| Running the business | ||
| Appointment or table booking | Basic | Not stated |
| Gift vouchers sold online | Basic | Not stated |
| Several locations in one account | Basic | Not stated |
| Separate staff logins | Basic | Not stated |
| Rewards for online-store orders | Basic | Yes |
Green: yes. Red: no, as the provider’s own website shows. Grey: not stated on its website, which does not mean it is missing. A plan name means the feature is in that BonusQR plan. Checked on 5 November 2026.
The same ten questions for both, answered from each product’s own website and app.
| Feature | BonusQR | Toast Loyalty |
|---|---|---|
| Price | Free plan, free forever; Basic 19 €/month, Premium 69 €/month (less with longer billing). The pricing page shows your currency. | An add-on to a Toast subscription, bought in the Marketing Essentials bundle in Toast Shop or added through Toast Care; the price is not published on the Toast pages we checked |
| Free plan | Yes, with unlimited customers and 7 types of loyalty programs | No – it needs an active Toast Loyalty subscription |
| POS or hardware needed | No. Staff scan the customer’s QR code with any phone or tablet; a POS link through the REST API is a custom project, quoted separately | Runs on the Toast platform: Toast POS, Kiosk, Toast Online Ordering, the Local by Toast app and the guest-facing display |
| Loyalty programs | 12 types: stamp card, cashback, reward for visits or spend, discounts, welcome coupon, custom offer (Free); points and tiered stamp card (Basic); tiered cashback, referral, birthday and other occasions (Premium) | Visit-based (a reward after a set number of visits) or amount-based (points per dollar), with up to 5 rewards: a cash discount or an item |
| Apple Wallet & Google Wallet | Yes, a loyalty card for both wallets | Not stated on Toast’s support pages |
| Customer app | Not required: the card works in the browser and in the wallet; the BonusQR app for iOS and Android is optional | Guests see their points in the Rewards tab of the Toast app; they enrol at the register, on the digital check, online or with a sign-up link and are recognised by phone, e-mail or a linked card |
| Staff and locations | Your own login on Free; 5 staff logins and several locations on Basic, unlimited staff on Premium | Part of the restaurant’s Toast setup; staff work in Toast POS |
| Beyond loyalty | Bookings, customer feedback, gift vouchers, prepaid packages, news and GEO notifications (Basic), Google review invitations (Premium) | Part of Toast’s restaurant platform with online ordering; no points on DoorDash, Grubhub or Uber Eats orders |
| Online store | WooCommerce and Shopify, on a paid plan | Toast Online Ordering |
| Languages | 20 languages, for the business and its customers | Toast support pages mention Canada, Ireland and the UK besides the US |
Toast facts from support.toasttab.com as listed on 5 November 2026. The monthly price of Toast Loyalty, wallet cards and tier or birthday rewards were not stated on the pages we could check.
A fair look at what each product is built for.
your restaurant already runs on Toast, you want points to land automatically at the till and online, and the add-on price your Toast representative quotes fits your budget.
your restaurant works with another cash register, you also run a café, shop or salon, you want stamp cards or cashback, or you want to start a loyalty program for free and add paid features only when you need them.
You can run BonusQR next to your current system while your customers move over.
Type your business name as it appears on Google Maps. BonusQR fills in the name, address and photo and creates a starter program you can change.
Add the stamp card, cashback or reward you run today, with the same goal, so regulars recognise it.
Print the free counter stand, sticker or flyer. Customers join from the QR code, and staff scan them with a phone or tablet.
What owners ask when they compare loyalty apps.
Toast Loyalty is the loyalty program of the Toast restaurant platform. Guests earn rewards per visit or points per dollar through Toast POS, Kiosk, Toast Online Ordering and the Local by Toast app, and redeem up to five kinds of rewards.
Toast sells loyalty as an add-on, in the Marketing Essentials bundle in Toast Shop or through Toast Care; the price was not published on the Toast pages we checked on 5 November 2026. BonusQR has a free plan with unlimited customers; Basic is 19 €/month and Premium 69 €/month.
Yes. BonusQR does not need a POS connection: guests show their BonusQR card and staff scan it with a phone or tablet next to the Toast till. An automatic link to a POS is possible through the BonusQR REST API as a custom project, quoted separately.
BonusQR works with any till or none: guests join from the QR code on the table, and staff scan their card when they pay. The free plan includes unlimited guests and 7 program types, such as the stamp card and cashback.
Toast’s support pages we checked do not mention wallet cards; guests see their points in the Toast app. A BonusQR card can be saved to Apple Wallet and Google Wallet, or kept in the browser or the BonusQR app.
Set up BonusQR from your Google Maps listing, recreate the reward your regulars know, and print the free QR code stand for the tables. You can keep both running while guests join BonusQR by scanning the QR code.
Everything we say about the other product comes from its official website, checked on 5 November 2026. Prices and features change; check the provider’s site before you decide. BonusQR facts are from the BonusQR app and pricing page.
