How can I gamify my loyalty program?

Use modern and fun technology to make your loyalty program exciting. BonusQR is an app that automatically gets your customers involved. Gamified loyalty programs—like collecting stamps, tracking visits, or spending milestones—make customers feel rewarded for their effort. People love the feeling of unlocking a reward! The app shows them their current progress and what rewards they can get next. That way, they feel like part of a game. You can also set up random prizes—and you’ll see how happy your winners are!

What types of loyalty programs are available?

Loyalty programs offer many ways to reward and motivate customers to visit more often. The most popular types are: Points Program – Customers collect points with every purchase and later exchange them for rewards. Cashback – Customers get credit after each purchase, which they can use to pay for future orders. Stamps – Customers collect stamps for specific items (like coffee), and after a set number, they get one free. Besides the main loyalty programs, it’s a good idea to add extra, fun options so customers feel it's really worth joining your loyalty club. Some great ideas are: Reward for spending a certain amount, Welcome bonus for signing up, Special offers only for loyal customers, Visit rewards, Birthday gifts, Random surprise rewards These extras make your loyalty program more exciting and enjoyable!

How much does it cost and how fast will I see results?

You can use the BonusQR loyalty program for free, and you’ll usually see results within the first 2 weeks. It depends on your business type and how attractive your loyalty offer is. Thanks to detailed statistics, you’ll see if new customers are joining each month and how many returning customers are coming back. If people are returning, your loyalty program is working well. Your next step is to help your loyalty club grow. If you want to unlock even more features, you can choose a paid plan for €19 or €69 per month. This gives you access to tools like push notifications, special coupons, early access sales, and more – which can help boost customer engagement even faster.

How can I measure the success of my loyalty program?

Start with your sales. A good loyalty program should boost repeat purchases and customer spend. To check if your setup works, track these key numbers: 1. How many customers joined? If fewer than 30–40%, your program may need to be more attractive. A welcome voucher can help — even with a free BonusQR account. 2. New vs. returning customers After 2–3 months, aim for at least 60–70% returning customers. If you reach 80%, that’s excellent. 3. Revenue impact Loyalty members usually spend 12–40% more and shop more often. Even a 5% retention increase can grow profits by up to 95%. All of this is trackable in your BonusQR dashboard.

What data can I collect – and is it GDPR safe?

With BonusQR, you get a list of your loyal customers, including the nicknames they choose in the app. You can also see their visit history, collected points, and used coupons. All customer data is protected and GDPR compliant. We do not show email addresses to businesses, and we only send notifications to customers about important or helpful updates—like earned rewards, upcoming coupon expiry, or new offers from your café. Thanks to BonusQR, you can stay in touch with your customers, while keeping their privacy safe.