Loyalty application for
Hair salons

It’s easy! As soon as you create your profile in BonusQR and set up your loyalty program, you can start right away.

In the PROMOTION section, you’ll find flyers and stickers with your QR code. When customers scan it, they’ll see your loyalty offer and can join your club with just one click. All instructions are easy to understand – they appear both in the app and on the printed flyers.

Don’t forget to share your loyalty program on social media and your website. You’ll find a special link in the same section, which you can use to promote your loyalty offer online.

With BonusQR, you get a list of your loyal customers, including the nicknames they choose in the app. You can also see their visit history, collected points, and used coupons.

All customer data is protected and GDPR compliant. We do not show email addresses to businesses, and we only send notifications to customers about important or helpful updates—like earned rewards, upcoming coupon expiry, or new offers from your café.

Thanks to BonusQR, you can stay in touch with your customers, while keeping their privacy safe.

You can choose different types of rewards. It can be a coupon for a free product or service (like a coffee, dessert, or massage), or a discount or voucher with a set amount of money off.

What’s important is that the rules are clear and the reward is interesting for most people. For example, “every 8th coffee free” is motivating. But “every 20th coffee free” is too far away and not exciting.

Don’t forget the main idea of a loyalty program – you are rewarding customers for choosing you instead of your competitors.
Think about it: How much do you appreciate a customer who comes for the 10th time? Or someone who spends €100 at your café instead of somewhere else?

The better the reward feels, the more likely they’ll keep coming back.

Start with your sales. A good loyalty program should boost repeat purchases and customer spend.
To check if your setup works, track these key numbers:
1. How many customers joined?
If fewer than 30–40%, your program may need to be more attractive. A welcome voucher can help — even with a free BonusQR account.
2. New vs. returning customers
After 2–3 months, aim for at least 60–70% returning customers. If you reach 80%, that’s excellent.
3. Revenue impact
Loyalty members usually spend 12–40% more and shop more often. Even a 5% retention increase can grow profits by up to 95%.

All of this is trackable in your BonusQR dashboard.