Why is the cashback loyalty program still the most popular loyalty program?

CASHBACK

• Immediate reward - Unlike point systems, cashback returns real money that the customer can use immediately or save on the first purchase.
• Simplicity and clarity - Customers are familiar with this loyalty model, so they do not have to follow complex rules and recalculate the benefits of the program. With cashback, you know exactly how much you will get back for each purchase.
• Flexible use - The customer can use the accumulated credit at any time and for anything.

Why do companies often decide to introduce cashback when choosing a loyalty program?

• Clear and immediate customer value – Cashback is simple and straightforward. No complicated instructions are required and the customer can join the program right from the first purchase.
• Increase frequency of purchases – Customers are motivated to shop more often when they know they will get some money back, leading to preference for that retailer and repeat purchases.
• Ease of implementation and management – Modern technologies make implementing cashback easy, while being easily managed through mobile apps and tracked in real-time.

How can you introduce a cashback loyalty program for your customers immediately and at no cost?

1. Create a free profile in the loyalty application www.bonusqr.com .
2. Choose a suitable and motivating cashback percentage. In the system administration, set the cashback percentage from each payment and define any usage rules. For example: Cashback payment is only possible if the collected credit covers the entire amount of the current amount that you want to pay with credit.
3. Tell the customers. Offer your customers a reward from each payment in the form of cashback. Address them directly at checkout, on social networks, by mailing, or on the website.