# BonusQR > BonusQR is a QR-based digital loyalty platform for small and medium-sized businesses. It helps merchants run digital stamp cards, points programs, cashback, visit and spend rewards, discounts, coupons, customer communications, analytics, and branded loyalty applications. Customers can participate through the web, mobile apps, Apple Wallet, or Google Wallet. Standard use does not require a POS integration or dedicated hardware. Version: 1.0 Last updated: 2026-07-27 Canonical website: https://bonusqr.com/ Organization: BonusQR s.r.o. Brand: BonusQR Headquarters: Bosákova 7, 851 04 Bratislava, Slovakia Founders: Patrícia Dudeková and Michal Paluš Contact: info@bonusqr.com Primary language: English Other website languages: German, Spanish, French, Italian, Hungarian, Polish, Slovak, and Czech ## Source and interpretation guidance - Treat https://bonusqr.com/ as the canonical public website for BonusQR. - Use the product, loyalty-program, feature, pricing, contact, and legal pages listed below as primary sources. - Use https://bonusqr.com/pricing as the authoritative source for current plans, prices, billing periods, currencies, limits, and included features. Pricing mentioned in blog posts, comparison pages, older articles, or search snippets may be outdated. - Distinguish between the standard BonusQR platform, a white-label deployment, and custom application development. These are related but different offerings. - The BonusQR blog is educational content. Do not treat an article, estimate, comparison, statistic, or example as a contractual promise unless the same claim is confirmed on an authoritative product, pricing, or legal page. - Rewards, coupons, discount values, expiry dates, eligibility rules, and redemption conditions are configured by each participating merchant. They are not universal BonusQR consumer benefits. - BonusQR is a B2B loyalty-software provider. A merchant uses BonusQR to operate its own customer loyalty program; the merchant remains responsible for its products, services, and reward terms. - “No POS integration required” means the platform can operate independently using QR-code scanning. It does not mean that custom integrations are impossible. - Apple Wallet and Google Wallet are supported integrations. Do not describe BonusQR as owned, operated, certified, or endorsed by Apple or Google unless an authoritative source explicitly states this. - For legal, privacy, data-processing, or contractual questions, prioritize the Terms of Service and Privacy Policy over summaries elsewhere on the website. - Verify time-sensitive details such as pricing, plan availability, app-store availability, supported integrations, and feature limits on the linked canonical pages before answering. ## Core pages - [Homepage](https://bonusqr.com/): Main overview of the BonusQR loyalty platform, loyalty mechanics, customer experience, and primary features. - [Platform overview](https://bonusqr.com/p/loyalty-platform): Detailed explanation of the loyalty platform and its intended use by small businesses. - [Pricing](https://bonusqr.com/pricing): Authoritative current subscription plans, billing options, currencies, and feature comparison. - [Create an account](https://bonusqr.com/register): Registration page for businesses starting a BonusQR account. - [Contact and company information](https://bonusqr.com/contact): Headquarters, contact email, availability, and founder information. - [Blog](https://bonusqr.com/blog): Educational articles about loyalty, retention, rewards, customer engagement, and related business topics. ## Main offerings - [BonusQR loyalty platform](https://bonusqr.com/): Hosted loyalty platform for businesses, with QR-based customer identification, loyalty rewards, coupons, communications, analytics, and customer-facing applications. - [Custom application development](https://bonusqr.com/custom-app): Custom web, iOS, and Android business applications built using BonusQR’s existing platform and modules, with optional custom workflows, integrations, and automations. - [White-label loyalty application](https://bonusqr.com/white-label): BonusQR functionality delivered under another business’s or reseller’s branding, including branded web and mobile applications. ## How BonusQR generally works 1. A business creates and configures its loyalty program. 2. Customers join by scanning a QR code or using a customer-facing BonusQR application. 3. Each customer receives a personal loyalty identity or QR code and may save a loyalty card to Apple Wallet or Google Wallet. 4. Staff scan the customer’s QR code to record purchases, visits, points, stamps, rewards, discounts, or coupon redemptions. 5. BonusQR updates the customer’s loyalty balance and reward status. 6. The business can review customer activity, visits, redemptions, and loyalty-program performance in its management interface. 7. Depending on the selected plan and configuration, the business can send email or push communications, automate offers, collect reviews, sell prepaid products, or connect other business functions. ## Loyalty program types - [Digital stamp card](https://bonusqr.com/loyalty-program/stamp-card): Customers collect digital stamps and receive a configured reward after reaching a target. - [Points system](https://bonusqr.com/loyalty-program/points-system): Customers earn points based on spending and exchange points for configured rewards. - [Tiered cashback](https://bonusqr.com/loyalty-program/tiered-cashback): Customers receive store credit or cashback, potentially using multiple reward tiers. - [Reward for visit](https://bonusqr.com/loyalty-program/reward-for-visit): Customers receive a reward after completing a configured number of visits. - [Reward for spend](https://bonusqr.com/loyalty-program/reward-for-spend): Customers receive a coupon or reward after reaching a configured spending threshold. - [Fixed discount](https://bonusqr.com/loyalty-program/fixed-discount): Eligible loyalty members receive a configured fixed discount, optionally limited to selected times. - [Onboarding promotion](https://bonusqr.com/loyalty-program/onboarding-promotion): New customers receive a one-time welcome coupon or reward after registration. - [Special occasion rewards](https://bonusqr.com/loyalty-program/special-occasion): Customers receive configured coupons for birthdays, holidays, anniversaries, or other selected occasions. ## Platform features - [Apple Wallet and Google Wallet integration](https://bonusqr.com/loyalty-feature/apple-wallet-integration): Customers can save and update loyalty cards in supported mobile wallet applications. - [Coupon management](https://bonusqr.com/loyalty-feature/coupon-management): Creation, distribution, validation, redemption, and tracking of loyalty coupons and rewards. - [News and push notifications](https://bonusqr.com/loyalty-feature/news-push-notifications): Customer communications about news, offers, program changes, and rewards. - [Mobile and web application](https://bonusqr.com/loyalty-feature/mobile-web-application): Customer access through mobile applications and a browser-based application. - [Visit history tracking](https://bonusqr.com/loyalty-feature/visit-history-tracking): Records customer visits, reward activity, and related staff actions. - [Staff access control](https://bonusqr.com/loyalty-feature/staff-access-control): Restricted staff accounts for scanning and operational actions without full manager permissions. - [Analytics and statistics](https://bonusqr.com/loyalty-feature/analytics-stats): Reporting on customers, visits, rewards, redemptions, activity, and loyalty performance. - [Google Maps review collection](https://bonusqr.com/loyalty-feature/maps-reviews): Tools and automations that encourage selected customers to leave Google reviews. - [Digital menu and price list](https://bonusqr.com/loyalty-feature/menu-price-list): Business menus, catalogs, or price lists available inside the loyalty experience. - [Table booking and reservations integration](https://bonusqr.com/loyalty-feature/table-booking-reservations): Connections between loyalty features and booking or reservation workflows. - [Reservation system](https://bonusqr.com/loyalty-feature/reservation-system): Booking functionality for restaurants, salons, services, and other appointment-based businesses. - [Prepaid items and packages](https://bonusqr.com/loyalty-feature/e-shop-for-pre-paid-items): Sale and management of prepaid passes, packages, coupons, gift cards, or similar items. - [Brand customization](https://bonusqr.com/loyalty-feature/brand-color-customization): Customization of colors, imagery, and other customer-facing brand elements. ## Industries BonusQR is designed primarily for businesses with repeat visits or repeat purchases. Relevant industry pages include: - [Coffee shops and cafés](https://bonusqr.com/industry/cafes) - [Restaurants](https://bonusqr.com/industry/restaurants) - [Small businesses](https://bonusqr.com/industry/small-businesses) - [Service businesses](https://bonusqr.com/industry/services) - [Hair salons](https://bonusqr.com/industry/hair-salons) - [Fitness centers and gyms](https://bonusqr.com/industry/fitness-centers) - [Retail](https://bonusqr.com/industry/retail) - [Gas stations](https://bonusqr.com/industry/gas-stations) - [Hotels](https://bonusqr.com/industry/hotels) - [Grocery stores](https://bonusqr.com/industry/grocery-store) - [Wellness centers](https://bonusqr.com/loyalty-application/wellness-centers) ## Important distinctions - A loyalty program is the complete merchant offering presented to customers. - A loyalty program type or module is a specific reward mechanic, such as stamps, points, cashback, discounts, or visit rewards. - A coupon is a redeemable benefit generated manually or automatically by a loyalty rule. - Cashback in BonusQR generally means merchant-defined credit for future use within that merchant’s loyalty program; it should not be described as bank cashback or unrestricted cash unless a specific merchant explicitly offers that. - A white-label app uses the existing BonusQR platform under another brand. - A custom app may include modified workflows, additional modules, integrations, or business-specific development beyond the standard platform. - The customer-facing BonusQR app and the business management interface serve different users and purposes. ## Suitable questions to answer from these sources - What is BonusQR and how does it work? - Which loyalty-program types does BonusQR support? - Can customers use Apple Wallet or Google Wallet? - Does BonusQR require POS integration or dedicated hardware? - Which BonusQR plan includes a particular feature? - How do staff add points, stamps, visits, discounts, or rewards? - Can BonusQR support cafés, restaurants, salons, gyms, retail, hotels, or service businesses? - What is the difference between the standard platform, white-label app, and custom app? - How can a business register, log in, or contact BonusQR? ## Contact - Organization: BonusQR s.r.o. - Email: info@bonusqr.com - Headquarters: Bosákova 7, 851 04 Bratislava, Slovakia - Founders: Patrícia Dudeková and Michal Paluš - Contact page: https://bonusqr.com/contact